Mark Brooke, who heads-up the joint venture between agribusiness, Nutrien Ag Solutions, and leading real estate franchise, Harcourts, said the new name marked a new era for rural and regional property markets.
“The name change signals our commitment to combining the best global insights and innovation, with local expertise, that has been honed over many years,” Mr Brooke said.
“While the Landmark Harcourts name has changed, the people and their specialised knowledge of, and commitment to, these communities remain the same.
“The new brand is great news for people already living in rural and regional Australia as well as those who want to make the shift to a regional town.”
The novel brand marks a coming together of Nutrien’s innovation and global backing, with the real estate expertise of Harcourts.
Harcourts Group Australia chief executive Marcus Williams assured customers they could expect the same level of service the brand was known for, which was now backed by Nutrien.
“We’re proud of the Harcourts name that is renowned Australia-wide for industry leading technology, marketing and training,” Mr Williams said.
Mr Brooke thanked staff across the country for working diligently and professionally to ensure the transition to the new brand was, and will be, successful, while maintaining a high level of seamless customer service.
He said the opportunities for customers and staff moving forward were exciting.
“Nutrien Harcourts will continue to prioritise and deliver access to first-class marketing, technology, training and support within the real estate industry as well as the ability to leverage the global brand Nutrien, which operates in nine countries.”
Nutrien Ag Solutions was formed following the merger of Landmark Operations Ltd and Ruralco Holdings Ltd in late 2019. It is part of the global agribusiness Nutrien.
Harcourts Group Australia is a network of people dedicated to creating the finest experience in real estate.
With more than 900 offices in nine countries, Harcourts International is one of the fastest growing real estate groups globally and offers a full range of real estate services, specialising in residential, commercial and rural property sales as well as property management services.
● If you’re in the local market to sell, or buy, phone 5762 2188 or go to www.nutrienharcourts.com.au
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