"Ball Park Caravan Park has been a cherished holiday destination for generations of families, but the time has come to unlock its true potential," Mayor Cook said.
“This represents a unique, blank-canvas opportunity to modernise the site, elevate visitor experience, and solidify Corowa as a premier drive-market destination.
"We are looking for a visionary partner with the commercial expertise and creative drive to transform this incredible Murray River site into a state-of-the-art, high-quality holiday precinct."
Council is inviting experienced developers and holiday park operators to lead in the major re-development and long-term management of the iconic caravan park.
Positioned in a prime absolute-waterfront location on the banks of the Murray River, the park is one of the region’s most significant tourism assets.
Federation Council is seeking submissions from operators or consortiums with a proven track record in master planning, modern infrastructure deployment, and first-class facility management.
Council has circled back to a public market EOI after first voting on the issue last July.
After exploring an arrangement with Reflections Holidays since that meeting, they decided at their March meeting not to follow that course of action.
"This is a rare opportunity to shape the future of Murray River tourism," Mayor Cook said.
"Whether it’s introducing innovative accommodation options, premium eco-cabins, or enhanced family amenities, Council is eager to see proposals that respect our beautiful natural environment while injecting new vibrant energy into our visitor economy. The flow-on benefits for our local businesses, cafes, and retail shops will be substantial."
Federation Council general manager Adrian Butler said during the May Council meeting last Tuesday that a full report would be made available at the June meeting.
“The EOI for Ball Park has gone to exhibition just this Friday (15/5),” Mr Butler said.
“In our June meeting we’ll give a detailed timeline of where that process will get to.”
Interested parties are encouraged to review the comprehensive briefing documents and submit their proposals before the June 26 deadline.
